AEV

AEV Marketing & Comms Working Group – 18 February 2015

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AEV Marketing & Comms Working Group – 18 February 2015

30 Mar 2015

The AEV's first Marketing & Comms Working Group of 2015 took place on the 18 February at International Confex, Olympia London. The meeting was well attended by members and we welcomed some new faces to the group. The main topics of discussion centred on research challenges, the positives and negatives of being sponsored, and the AEO awards. Jenni Jaques, marketing director for the AEO, joined the group for the meeting to go through the process of entering the AEO awards, including some insight into the application process, judging and possible benefits. The group welcomed this generous knowledge sharing.

With the departure of James Puxty and Victoria Withy, the group has unfortunately lost both its chair and vice-chair, and consequently we discussed the prospect of their successors, and the AEV asked whether anyone would like to take up the role of chair; we are currently liaising with a member of the group who has cited an interest in taking up this position.

The group also discussed the media monitoring market and it was agreed that we would invite a handful of media monitoring companies to a future meeting to provide a 10-20 minute presentation on each of their offerings.

The next meeting will be held on 11 June 2015 at Resorts World (The NEC).

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Testimonials

  • "Great day hosting our first AEV working group event!..WOW did I learn a lot and some great insights into how other venues work and the challenges they are trying to overcome. If you are a venue looking to network with other like minded professionals I would recommend looking at joining the AEV".
    Danielle Worker
    Corporate Events Team Leader, Silverstone Circuits Ltd
  • "“Great catering...is essential for a successful venue. The AEV provides a platform to establish consistent best practice in this field"
    Phil Wetz
    Retail & Catering Manager, ExCeL London
  • “The AEV provides collective representation for its member venues, turning individual commitment into a group effort"
    Paul Brough
    Venue Health & Safety Manager, Olympia London
  • "Proud to be part of this Cross Association discussion. I am confident in our ability to improve and progress our working platform through conversation".
    Amir Vered
    Head of eForce and IT, Olympia London (Chair of Cross Association Technology WG)
  • “The AEV is essential to the venue sector’s ability to cooperate and collaborate"
    Jazmin Beale
    Head of Marketing & Communications, Olympia London
  • “The AEV undertakes crucial work on behalf of event venues up and down the country to ensure our voice is heard. They reinforce the important role our sector plays in delivering economic impact, increasing trade, providing jobs and driving the visitor economy.”
    Lucy Merritt
    Head of Marketing and Communications, ExCeL London
  • AEV Membership is a key part of our business strategy; it has and will continue to be a core elements of our plan to support knowledge sharing in the industry and to develop both our team and the venue.
    Kate Vandenburg
    Marketing Director - Business Design Centre
  • Our team at ACC Liverpool feel indebted to the substantial work that the AEV do for our amazing industry. As the pillar association for venues across the country it’s a real privilege for our teams to participate in many of the working groups, learning and contributing to new processes which helps drive our industry forward on a national scale.
    Colm Graham
    Senior Exhibition Account Manager, ACC Liverpool
  • We have benefited hugely from all of the insight, discussion, events and networking, but it has also meant that we have been able to give back to the industry by sharing our unique experiences and professional knowledge and allowing our employees to help lead and shape the Association from the inside.
    Mathew James
    Head of Brand, Telford International Centre
  • “The AEV has been an invaluable asset to us as a company and the wider industry, helping to lobby on the industries behalf, consolidating and distributing information and facilitating vital knowledge sharing.”
    Charlie Hodgson
    Managing Director at The Kia Oval