SASiE (the Size and Scale Index for Events) is essential reading for anyone involved in the events industry.
SASiE is based on a 5-year research study into the scale and characteristics of the UK exhibitions sector. The report provides you fundamental research and market intelligence to illuminate and inform your investment decisions. The data also enables you to identify and respond to new and emerging market trends.
In addition, SASiE illustrates the significant contribution to local and national economies, both in terms of the spending generated by exhibition participants and visitors and in the numbers of jobs created and sustained by exhibition and live events activity.
SASiE provides a credible resource on the size and dimensions of the exhibition market which can be used in future Economic Impact Studies.
The data in the report covers the UK exhibitions of 500m2 plus. The data was sourced from the membership of AEV and AEO. It therefore covers exhibitions organised and hosted by the main UK exhibition players.
Members can download a copy of the SASiE report from the member zone.
The report provides an overview of event activity including:
- The number and type of exhibitions
- The number of visits to UK exhibitions
- Several other performance indicators such as:
- Event duration
- Event size - both gross and net
- Ticket sales and prices
- Events by industrial sectors
- Seasonality of events.