AEV announces 2 new working group chairs


AEV announces 2 new working group chairs

02 Jun 2017

The Association of Event Venues has, today, announced the appointment of two new working group chairs, firstly, Sian Richards has been appointed to the role for the eGuide Working Group, and Michelle Baldwin for the Event Managers Working Group.

Sian Richards, business services & sustainability manager at Olympia London takes over from Jonathan Smith. Jonathan took the decision to stand down as chair of the group, as he will shortly be leaving Farnborough to join the team at Goodwood. This change takes place with immediate effect.

Michelle Baldwin, senior event manager at The NEC will be taking over as chair of the Event Managers Working Group from Emma Chilton of ACC Liverpool, also with immediate effect, and will be supported by Tom Edwards, senior event manager at ExCeL London, who becomes vice-chair, with a view to becoming chair after Michelle has completed her two year term.

AEV director, Rachel Parker, commented, “We are delighted to welcome Sian, Michelle and Tom to their new working group roles, and to thank Jonathan and Emma for their hard work and support as previous chairs.

The AEV working groups each provide a focus on areas of critical importance to event venues. They are comprised of a number of individuals who have volunteered to share specialist knowledge and skills freely.

Through regular meetings they examine key issues, make valuable connections, share best practices and suggest practical approaches to develop and improve their specialist disciplines. They are the “go to group” of experts and an invaluable resource when considering specific operational challenges.

As well as running our own venue-specific working groups, the AEV also participate in relevant groups with AEO and ESSA members. These combined groups draw from the broader range of talent and expertise across all areas of the event industry.



  • "Great day hosting our first AEV working group event!..WOW did I learn a lot and some great insights into how other venues work and the challenges they are trying to overcome. If you are a venue looking to network with other like minded professionals I would recommend looking at joining the AEV".
    Danielle Worker
    Corporate Events Team Leader, Silverstone Circuits Ltd
  • "“Great essential for a successful venue. The AEV provides a platform to establish consistent best practice in this field"
    Phil Wetz
    Retail & Catering Manager, ExCeL London
  • “The AEV provides collective representation for its member venues, turning individual commitment into a group effort"
    Paul Brough
    Venue Health & Safety Manager, Olympia London
  • "Proud to be part of this Cross Association discussion. I am confident in our ability to improve and progress our working platform through conversation".
    Amir Vered
    Head of eForce and IT, Olympia London (Chair of Cross Association Technology WG)
  • “The AEV is essential to the venue sector’s ability to cooperate and collaborate"
    Jazmin Beale
    Head of Marketing & Communications, Olympia London
  • “The AEV undertakes crucial work on behalf of event venues up and down the country to ensure our voice is heard. They reinforce the important role our sector plays in delivering economic impact, increasing trade, providing jobs and driving the visitor economy.”
    Lucy Merritt
    Head of Marketing and Communications, ExCeL London
  • AEV Membership is a key part of our business strategy; it has and will continue to be a core elements of our plan to support knowledge sharing in the industry and to develop both our team and the venue.
    Kate Vandenburg
    Marketing Director - Business Design Centre
  • Our team at ACC Liverpool feel indebted to the substantial work that the AEV do for our amazing industry. As the pillar association for venues across the country it’s a real privilege for our teams to participate in many of the working groups, learning and contributing to new processes which helps drive our industry forward on a national scale.
    Colm Graham
    Senior Exhibition Account Manager, ACC Liverpool
  • We have benefited hugely from all of the insight, discussion, events and networking, but it has also meant that we have been able to give back to the industry by sharing our unique experiences and professional knowledge and allowing our employees to help lead and shape the Association from the inside.
    Mathew James
    Head of Brand, Telford International Centre
  • “The AEV has been an invaluable asset to us as a company and the wider industry, helping to lobby on the industries behalf, consolidating and distributing information and facilitating vital knowledge sharing.”
    Charlie Hodgson
    Managing Director at The Kia Oval